First-Click Fight

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How First-Click Fight works

One stranger's first click, scored and shipped.

You think your call-to-action is obvious. The only honest test is where a fresh visitor actually clicks first. First-Click Fight captures that single click, scores it against the action you intended, and turns it into a card you can replay and a rematch route the next visitor sees.

1Mark the expected CTA

Pick a seeded product screen and mark the first action you expect strangers to take.

2A stranger clicks first

Their very first official click is saved to a database and scored into a Clarity KO Card.

3Ship the rematch

The usage log promotes a clearer route, and the next visitor sees the updated screen.

What changes in real state

  • A fight row records the screen and the CTA you intended.
  • The stranger's first click is stored with its coordinates and verdict.
  • A Clarity KO Card is minted with a shareable slug.
  • Every step appends a usage event that drives the rematch decision.

What you can inspect

The decision is not a black box. Open the live usage-learning log for any fight and read the exact tallies and recommendation:

GET /api/usage?fightId=<id>

Novus by Pendo reads the same event stream through the deployed public app id: first click, card inspection, replay, rematch shipment, and return behavior all stay tied to the same anonymous visitor id.